Scott Johnson, Divisional Executive at Homebridge Financial Services, discusses Why Differentiation Matters in Mortgage Sales. Highlights include: get out and talk to people; leverage the data and target the right people; value proposition is key and recruit talent that fits your culture. Scott has been in the mortgage business for over 30 years and you will enjoy his insightful comments. Also, check out Honor Connor, a nonprofit which focuses on Mental Health—Addiction and Suicide.
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