John Seroka, President, Seroka Brand Development.  Highlights include:  need both quantitative and qualitative metrics; lead quality matters; corporate personality; social sentiment is key and must test for success.  With a track record dating back to...

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Stephen Moye, Sales Manager/Sr. Loan Officer, New American Funding.  Highlights include:  two for one selling strategies; who controls lead wins; what others can’t do; Plus 1–learn a niche and develop a skill and consistency matters...

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Michael Seminari, Director of Customer Experience at STRATMOR Group.  Highlights include: takes more to have customers “love” you; what drives repeat business referrals; pulse point interactions; asking “unmasked” questions and how does Gen Z want...

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George Ballew, SVP, UVA Credit Union.  Highlights include:  Non-Delegated–limited by investor’s risk level and Delegated—your control is greater; “own the loan”; retaining top producers is a challenge and view your product mix.  George has been...

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