Pat interviews Marlene Schwoyer, EVP/Regional Sales Manager at Fulton Mortgage Co. on Using Facebook to Generate a LO’s Personal Brand. Highlights include: always take the high road with business partners and consumers; importance of sales activities; one...
Cindy Waldron, VP, Research & Analytics in the Single-Family Client & Community Engagement at Freddie Mac talks about the Mortgage Ready Report. Highlights include: Mortgage Ready is a large opportunity; first-time-homebuyers affordability map; downpayment challenges;...
Carmen Mercado, Director, Single Family Mission and Community Engagement at Freddie Mac discusses Affordable Housing and Real Estate Professionals. Highlights include: changing demographics is great opportunity; millenniums are most diverse group; realtors as trusted experts;...
Kurt Blumthal, VP and Senior Mortgage Banker at Ameris Bank talks about Improv and Selling!. Highlights include: cyclical amnesia; buyers uncertainty; “love this house but”; back to basics and Yes And. Kurt has been a...
Phil Shoemaker, the President of Originations at Home Point Financial, talks about scaling your sales group. Highlights include: Thinking small vs. thinking big; Recruiting known performers; Keys to compensation design; and emphasize volume &...