Adam Neft, Sales Manager at Go Mortgage discusses Developing a Successful Sales Process. Highlights include: keeping team motivated; reputation matters today; repeatable process is key; sales sequence is organized and consistent and if it doesn’t...
David Ocasio Ross, AVP Mortgage Sales at AmeriCU talks about Getting LOs to go Digital. Highlights include: start small; why resist: why not try; videos work when I don’t and shared videos are key. David...
Brian Morley, SVP and Director of Sales and Marketing at Fulton Mortgage discusses Developing the Next Generation of Leadership Skills. Highlights include: servant leadership; creating value today; opportunistic market; “herding cats” and why do you...
Jess Lederman, Editor, The Mortgage Professional’s Handbook: Succeeding in a New World of Mortgage Finance talks about his recent book. Highlights include: near term opportunity is irresistible; volatility commandos; alternative strategies; paranoia reigns and cash is...
Jim Deitch CPA,CMB, Co-Founder and CEO of Teraverde discusses Is Your Current Business Model Sustainable? Highlights include: robust purchase money opportunity; sustainability is operating profitability in good and bad markets; long-term housing outlook is strong...
Pat interviews Marlene Schwoyer, EVP/Regional Sales Manager at Fulton Mortgage Co. on Using Facebook to Generate a LO’s Personal Brand. Highlights include: always take the high road with business partners and consumers; importance of sales activities; one...
Cindy Waldron, VP, Research & Analytics in the Single-Family Client & Community Engagement at Freddie Mac talks about the Mortgage Ready Report. Highlights include: Mortgage Ready is a large opportunity; first-time-homebuyers affordability map; downpayment challenges;...
Carmen Mercado, Director, Single Family Mission and Community Engagement at Freddie Mac discusses Affordable Housing and Real Estate Professionals. Highlights include: changing demographics is great opportunity; millenniums are most diverse group; realtors as trusted experts;...
Kurt Blumthal, VP and Senior Mortgage Banker at Ameris Bank talks about Improv and Selling!. Highlights include: cyclical amnesia; buyers uncertainty; “love this house but”; back to basics and Yes And. Kurt has been a...
Adal Bisharat, CEO of GoalKloud discusses Digital Transformation in Coaching. Adal talks about goal management technology for the mortgage industry. Highlights include: sales is a formula with critical steps; peer accountability; scoreboard and gamification and...